Digital Marketing
We design, build and support websites and apps for clients worldwide. We make your business stand out. Interested? Let's chat.
Our graphic design team will help you create and publish visually captivating campaigns. We will help you to make the best first impression on newcomers and help to re-enforce your brand to your existing patients.
The Audio Visual Impact
While sites rich in text can help you be found within search results, attracting visitors and converting sales is often influenced by the audio-visual impact. A great design will help you achieve a higher conversion rate. Our graphic designers consist of world-class talent who will create highly captivating graphics for your campaigns.
Campaign Based Graphics
Our graphic designs, like other marketing services, are campaign based. The design will target your preferred target audience including your social media followers, email contacts, website visitors and any specific demography you may want to target. It is from this demography that good design should be able to create quantifiable leads and sales.
Our Process
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1
Graphic Design Questionnaire
Our initial questionnaire will help us understand your brand as well as your design project. You will also be able to provide us with examples of designs that have the same look and feel that you prefer.
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2
Initial Drafts
When we have a full understanding of the project requirements, we get down to designing the initial drafts which we will present to you for review once completed.
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3
Initial Edits
We will then proceed to make edits on the first drafts according to your comments and insights. Timely and precise feedback at this point is very crucial to the overall success of the design project.
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4
Graphics Delivery
After finalizing the design, we will deploy according to the final method of publication: newsletters, social media or website.
Monthly newsletters help you connect with potential and existing patients when you make them aware of your new blog posts, special events, or services.
Elevate Practice Exposure
Our newsletter service includes brand specific copy-writing, design, creating and maintaining your demographic specific mailing list, sending the emails and providing detailed reports on the performance of the newsletter campaigns.
Build Lifelong Patients
By sending out monthly newsletters you’ll receive lifelong patients.
Increase Website Exposure
We create campaign based newsletters that will include links to your website blogs, upcoming events, service specials, team member profiles e.t.c… thereby increasing your overall website traffic and conversion rate.
Our Process
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1
Marketing Strategy
We create a content strategy to determine what your brand and campaign message should be.
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2
Build Email List
We will implement call-to-actions on your website to convert website visitors into email subscribers. We make use of offers that motivate people to provide you with their email addresses.
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3
Advertising Campaigns
We utilize other forms of our marketing services, such as Social Media and SEO to generate more subscribers.
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4
Monthly Newsletter
We design newsletters that reflect your practice and campaign strategy. The newsletters may include links to your blogs, upcoming events, offers e.t.c…
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5
Marketing Reports
We send reports every month with a breakdown of your marketing performance. We provide details on subscribers, open-rates, click-through rates, and conversions.
We offer website maintenance services to assist you with routine website updates such as blog posts, service descriptions, online guides, or long-form content. We customize your website content to be in sync with all the other marketing efforts of your practice.
A Lasting First Impression
More than 50% of new patients discover dental services through online searches. They then visit your website to explore more of your services and get the first impression of your practice. It is vital that your website is up to date, complete with captivating graphics and up to date content.
Fresh and Up-to-Date
Our copy-writers will ensure that your website always has fresh and up to date content that is in total sync with all the marketing publications of your practice. Our designers will make your website user-friendly and easy to navigate. It should be easy for the user to find any information that they are looking for.
Our Process
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1
Regular Updates
Whether you’re looking to modify the simple text or add new images, our website maintenance services offer what you need. Examples of updates we can perform include the addition, deletion or modification of text, images, pages, links and videos.
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CMS Maintenance
Our website maintenance services include the support for content management systems (CMS) such as WordPress, Magento and Drupal. We will take care of the CMS upgrades and security patch updates for your website.
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3
Code Scripting
We handle your back-end scripting needs. Our team is able to create and modify the code for some selected programming or scripting languages such as HTML, CSS and PHP.
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4
Search Engine Optimization (SEO)
We provide SEO services that ensure a higher placement on search engines. We help you get noticed quicker by the right target audience. Our SEO process helps us ensure that your company moves up the rankings on search sites such as Google, Bing and others.
Social Media
Our social media marketing is campaign based. The campaign will target your preferred target audience including your social media followers, email contacts, website visitors and any specific demography you may want to target.
Elevate Practice Exposure
We ensure that you build a social media following that matches the demographics, interests, and behaviours of your typical patients.
Build Lifelong Patients
We help you build a strong connection with your followers on all platforms thereby increasing engagement in the form of comments, likes, e.t.c… We will also help you increase your response rate on these platforms and ultimately turn your followers into patients.
Increase Website Exposure
We develop social media campaigns that drive potential patients to your site. Increased website traffic will influence sales and the overall website conversion rate.
Our Process
Social Media Strategy
We create a clear and in-depth social media advertising strategy specific to your practice.
Create Engaging Content
We will write your ad content and develop visuals that people will actually want to click on.
Monitor your ads
We will constantly monitor the performance of your campaigns and make changes to improve on any underperforming strategies.
Advertising Campaigns
We make use of other forms of our marketing services, such as Social Media and SEO to generate more subscribers.
Social Media Reports
We send reports every month with a breakdown of your social media performance. We provide details on subscribers, open-rates, click-through rates, and conversions.